Freelance marketing & communications support. Because you will never have enough hours in the day
Fuss-free freelance marketing communications support for public, education, and third sector organisations, so you can make even more progress with your big plans.
Trusted, proven, reassuringly northern. Let me take the weight off so you can keep up the momentum.
When you are juggling the work of three and find yourself switching from strategic to survival mode, my freelance marketing and communications support bring you peace and results.
- Extra resource
- Fixed term cover
- Campaign support
If you need to recruit new learners or supporters, reach children and family groups with help, make your website more accessible or grow your community to shape better futures, you’d better count me in.
Hello, I'm Fay, also known as the fastest and easiest way for you to clear that blocked comms pipeline without giving up sleep
When your inbox is overflowing and the work isn’t slowing down, you need support from someone who gets it.
I’m a qualified journalist and former marketing agency Head of Content with direct in-house experience of working in marketing & comms roles in Berg & Heart’s specialist sectors:
- Education
- Public Sector
- Children & Family
When you need a process developer, a website wrangler or simply someone who can connect all the dots so you do more with less…call on my decades of knowledge and experience:
- Socially Mobile leadership comms PR qualification
- NCTJ news qualified and Magazine Journalism MA
- Behaviour change comms trained
- Content design qualified
- Conversion copywriting accredited
- Empathy & data-led search optimisation content pro
Previous clients include: Henry Smith Charity, Cleveland Fire Brigade, Newcastle University and Foster with North East.
Got more work than you can get out the door? Learn how I can make things more manageable for you.
What Berg & Heart marketing & comms clients say...
Hayley Ford, Communications Business Partner, Together for Children & Foster with North East
Fay was such a support to me during her time with us launching a regional-wide fostering hub.
Marketing and comms support made easy
- Established freelancer processes so I can hit the ground running and start making your life easier right away, while keeping you in the loop with progress.
- Feel more confident with experienced support to refresh or launch your website so it’s more accessible, visible, and aligned to your goals and values.
- Create strategies that show and grow your impact with support from this northern lass who firmly believes in the transformational power of education and the importance of social mobility.
- Tick all those things off your to-do list by letting me do the ‘do – press releases, report writing, awards entries, media relations, website copy, brochures, feature articles, newsletters, social media, web content management.
Join happy current and previous clients including:
- Cleveland Fire Brigade – temporary cover for web content, internal communications and media relations.
- Newcastle University – peak time additional resource for web content and clearing campaigns
- Foster with North East – SEO copywriting, strategy support, website CMS, social media, case studies, blogging
- School marketing & communications – web content auditing, copywriting and governance, social media copy, media relations/PR and blog articles for in-house and education marketing agency clients.
- Further education and training colleges – feature articles, staff profiles and case study writing for apprenticeship and training providers.
SEO and Social Proof Content Support:
Starting with an audit of your SEO content, storytelling and social proof gives solid foundations for your content strategy. If you’ve got your SEO content strategy all mapped out and know which stories you need to tell and why, we can skip straight to putting your plan into action and creating the content you need.
SEO and Social
Proof Audit
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Pinpoint what you’re doing well and where you need to take action with a content-focussed SEO and social proof audit. We’ll agree the areas of your site for audit or whole site deep dive depending on your site size and goals. The audit will examine optimisation opportunities and where your content can be enhanced for greater impact.
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Includes:
SEO and Social Proof
Audit + Strategy
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Starting with a SEO-cial content audit based on your goals, we’ll then create a content strategy that targets opportunities to improve visibility, authority and demonstrate your impact.
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Includes:
Monthly SEO and
Social Proof Content
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Get a monthly scheduled delivery of SEO blog posts with social proof baked in, plus extras that help you to maintain your content and add value long term. Each package includes a monthly catch up call to review your content goals and work plans to make sure we’re working strategically.
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Includes:
How it works
We can work with your pre-defined content plan that I action for you – 1 month minimum.
Or, Start with a SEO and social proof audit + strategy then 3-month minimum.
1.
Level 1
Two SEO-cial content pieces £1,000 per month. We agree on your mix of case studies, thought leadership, blog posts or long-form content.
2.
Level 2
Four SEO-cial content pieces. We agree on your mix of case studies, thought leadership, blog posts or long-form content, plus maintenance plan £1,900 per month.
3.
Level 3
Six SEO-cial content pieces. We agree on your mix of case studies, thought leadership, blog posts or long-form content, plus maintenance plan and comment matrix £2,700 per month.
Book a SEO-cial proof content boost
Up to ten strategy-aligned SEO content pieces with social proof and storytelling to help launch a new website, service or give a strategic boost.
£4350
Get fixed term, project or ongoing freelance marketing & comms support
Let's chat if any of this sounds familar:
You might be a marketing and communications manager, partner or director leading a small but mighty public sector, education or third sector marketing and comms team.
You feel frazzled and your creativity is fried because you want to reach more people to do more good things but your hands are tied by lack of time.
You’re ambitious and need general or specialist content support.
- Swap costly recruitment agency fees and marketing agency day rates for my affordable marketing communications support for maternity leave, illness cover or while you hire.
- Get comms project support and access to specialist when you need to maximise your impact.
- Fix predictable ongoing costs with retainer rates starting at £350 per day for marketing support, so you can keep those plates spinning and your campaigns winning! I’m also happy to discuss small charity discounts.
